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How Strategic Management Drives Sustainable Innovation and Maximize Firm Value

Two decades ago, strategy was considered an important ingredient in managing innovation. During that time, the scope of innovation in terms of value creation and hence competitive advantage used to be narrowly defined, because it used to focus on customers’ specific requirements and market demand. Today, the scope of strategic management and innovation has widened […]

Identifying, Mapping, and Managing the Innovation Ecosystem at Corporate Level

The challenges and uncertainties of the 21st century have continued to change the basic concepts and practice of strategic management. The rapidly changing environment has created environmental uncertainty, which is a threat to strategic managers because it impairs their ability to develop long-range plans and make effective strategic decisions to keep the firm stable with […]