Posts

Creating and Delivering High-Performance Innovation

For the past two decades, many technology-based companies have achieved extraordinary growth rates internally through innovation. Before this period, growing internally through innovation had limitations, and firms had to depend on external growth strategies to achieve corporate growth goals and objectives. For example, by 2018, most of the world’s value was created by a set […]

Linking Strategy to Identity and Culture to Cope with the Changing Environment

Conceptually, a firm’s strategy (what we plan to do) and organizational identity (who we are) are deeply linked. This nexus has drawn more attention recently because of the changing environment of businesses in the last two decades. When a firm’s external environment is unstable, it finds difficulty in coping with it, and therefore, the firm’s […]

Developing Multiple Sources of Added Value for Customers

Because fierce competition erodes a firm’s competitive advantage, firms should continuously move fast and build new advantages to counteract the advantages of competitors. To survive and prosper in today’s fiercely competitive market environment, firms need effective functional strategies to continuously add value to their offerings and build multiple layers of added value in different areas […]